SiriusXM and CDK Enhance Connected Car Solutions and Capabilities for Car Dealers Nationwide
Initiative expands long-time relationship between
Fortellis Automotive Commerce Exchange™ platform to create new and better experiences for dealers and consumers
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Two-way connectivity for long-term loyalty
Automatic’s app and plug-in car adapter offers consumers safety and convenience features including crash alerts, roadside assistance, engine light guidance, real-time vehicle location monitoring and sharing. Together with CDK, SiriusXM’s connected car solutions will deliver capabilities that add real value to more consumers while encouraging them to remain engaged with their dealer. Car buyers will get a number of convenient and time-saving features through the Automatic app, including the ability to schedule service appointments, get estimates for repairs and parts, and pay for the work all through their smartphone.
The innovative solution aligns with the customer’s ownership journey –
beginning on the dealer’s lot, transitioning to the hands of the
consumer after the sale, and then returning to the dealer for service.
Behind the scenes, the technology that powers the new functionality and
connections with the dealer’s systems and other suppliers are made
possible through Fortellis, which was just unveiled by CDK at the 2018
NADA Show in
A better experience, beginning on the dealer’s lot
Automatic’s enhancement to CDK Connected Lot will allow a dealer salesperson to pinpoint the precise location of inventory, see other cars that need to be moved, and know a car’s operability status (battery, fuel levels), all from his or her smartphone. The salesperson can then take a customer directly to a vehicle of interest, knowing it is ready for a test drive, thereby creating a better customer experience and improving dealer efficiency.
Today, there is little actionable information for the dealer after a test drive other than miles on the odometer. Through the Connected Lot enhancement, dealers will be able to discern which vehicles have interest, stack up their sales team’s performance, and ensure vehicles are being used in accordance with their dealership policies.
Connecting with the buyer long after the sale
Once the customer drives off the lot, dealers have a dedicated channel via the Automatic app to proactively communicate with the buyer to set a first service appointment. Dealers will be able to see the actual miles driven, and offer personalized discounts and promotions to entice the customer to return to the service department, ensuring their vehicles are maintained in accordance with manufacturers’ recommended service schedules.
The car buyer will receive an ongoing stream of enhancements including
recall notifications and service reminders as well as a variety of
“Internet of Things” integrations with products like Nest™ and
“We are excited to be entering into this new phase of collaboration with
CDK Global,” said
“CDK knows that the best solutions for automotive retail are going to
come through collaboration and innovation,” said
The SiriusXM/CDK solution is in select dealerships now and will be
available to all CDK dealers across
About CDK Global
With more than $2 billion in revenues, CDK Global, Inc. (Nasdaq: CDK) is a leading global provider of integrated information technology and digital marketing solutions to the automotive retail and adjacent industries. Focused on enabling end-to-end automotive commerce, CDK Global provides solutions to dealers in more than 100 countries around the world, serving approximately 28,000 retail locations and most automotive manufacturers. CDK solutions automate and integrate all parts of the dealership and buying process from targeted digital advertising and marketing campaigns to the sale, financing, insuring, parts supply, repair and maintenance of vehicles. Visit cdkglobal.com.
About Fortellis Automotive Commerce Exchange™ Platform
Fortellis is a technology platform that enables the automotive industry to leverage, build, innovate and integrate solutions and workflows to transform business. The Fortellis platform—with its Developer Network and Marketplace--connects software developers, OEMs and dealers so they can create new and unique experiences efficiently and seamlessly. Visit fortellis.io to learn more.
SiriusXM Media Contact:
Andrew FitzPatrick, Andrew.FitzPatrick@SiriusXM.com
CDK Global Media Contacts: