CDK Global

Car dealership marketing is famous for flooding the airwaves with ads. While there will always be a role for these strategies, it’s time to dust off your marketing playbook and take advantage of social media and artificial intelligence (AI) technology.

Demographics are changing. Millennials are now the fastest growing segment of buyers, with Generation Z right behind them. Shifting some of your investment to digital platforms like that are more popular with younger consumers like Instagram and TikTok makes a lot of sense.

Listen up, automotive industry: You’re no longer the boys club you once were.

With the current car inventory shortages, you’re likely stocking competitive used brands just to have something to sell.

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Whether they're tapping to pay with a physical card, using a digital wallet on their smartphone or wearable, or paying with a QR code, the way consumers are paying in person continues to move in one direction: contactless. Are you moving with them?

Providing Automotive Leaders with Data Insights That Drive Profitability.

Choosing weak passwords for your dealership systems makes it easier for hackers to attack you.

Cybersecurity continues to be a growing concern for all dealerships. Sophisticated cybercriminals show no sign of slowing down. Increase your awareness and knowledge about protecting your data, dealership and employees by reading the 2021 CDK Global Cybersecurity Annual Report.

Evaluating a new CRM requires a long checklist, and security features are one of the most important line items you should check off.

Your dealership's cybersecurity strategy is only as strong as your weakest link: your employees. Phishing and ransomware attacks have become more sophisticated -- and more difficult for your employees to spot.

Yooz removes all barriers to AP & P2P automation adoption, and provides the most powerful, zero-capex, zero-setup, zero-training cloud-based solution to every organization!