CDK Global

Modern Toyota of Winston-Salem, North Carolina is on a mission to provide amenities and guarantee customer satisfaction throughout the sale and beyond. Their track record for success in delivering on that mission is proven by their many accolades, including the Edmund’s Five Star Dealer award. They’ve elevated the car-buying experience with help from CDK Elead CRM and by making a commitment to customer service that is second to none.

Born between 1997 and 2012, Gen Z is the latest generation of Americans to enter the workforce. And they will need to look to the new and used car market to get to work. Even today, 76% of commuters use their own vehicle to get to work.

For the past two years as an industry, we’ve been expecting things to get back to normal when it comes to both inventory levels and ways of doing business. But as it becomes more clear that slim inventory will continue into the foreseeable future, now is the time for dealerships to consider opportunities that may have been overlooked.